Beautiful Aura Hair Studio

Hair Salon in Fayetteville, NC

Address
1413 Hope Mills Rd, Fayetteville, NC, 28304
Phone
(910) 339-7019
Website
beautifulaura.net

About Beautiful Aura Hair Studio

Beautiful Aura Hair Studio is a full-service hair salon at 907 Hay St., Suite 203 (Studio 6) in downtown Fayetteville, offering cuts, styling, coloring, and treatments alongside a growing retail line. Stylists handle everyday maintenance as well as special-occasion work, including bridal and wedding-party styling for brides who want their whole party ready on one timeline. Beyond the chair, the studio has built its own product brand, Aura, selling styling items such as AuraControl edge and hold product, a scalp and strand hair oil marketed as the Aura Effect (also offered in a blueberry scent), and a wax stick for finishing styles and taming flyaways. The shop also carries hair bundles in multiple textures and lengths for clients who want length or volume added to their natural hair, so guests can leave with both a finished style and take-home products to maintain it. For stylists and aspiring salon owners, the studio sells an ebook, "Own Your Own Successful Salon," sharing lessons from running a small beauty business. Appointments are booked through an online scheduling system, making it easy for walk-in and repeat clients alike to secure a chair. The combination of in-chair services, a private-label product line, and educational material for other stylists sets Beautiful Aura apart from a typical single-service salon.

Beautiful Aura Hair Studio operates from a "new salon location" at 907 Hay St., a sign of recent growth and reinvestment in downtown Fayetteville. The studio markets itself under its own Aura product brand, indicating the owner has built out retail offerings, including oils, styling wax, and hair bundles, alongside standard chair services. Copyright notices on the business's site date to 2022, suggesting the current iteration of the brand and its online storefront came together around that time, though the salon may have operated under earlier arrangements before that. The studio's decision to publish a guide for other stylists on running a successful salon points to an owner invested in mentoring others in the beauty industry, not just serving clients. Wedding and event styling services suggest the studio has built a reputation for special-occasion work in addition to regular maintenance appointments.

Services

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